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Technologies for Real Estate Digital Commerce

The digital future is re-shaping the real estate industry. It is of vital importance for the real estate industry to pursue digital environment to meet the changing customer preferences and engagements, building and information security, cost efficiency and increased competition.

Digital technologies will change the IT landscape in the real estate industry.The consumer journey in digital commerce enriches our daily lives with each advancement in technology. Digital commerce is the core of innovations in customer experience that support business models and technology as it is getting more visual, conversational and intelligent. This article highlights the technologies and trends that will have an impact on the real estate digital commerce in the coming years.

Visual Experience

Consumers research revealed that users increasingly see the property search as a mobile experience. The future of property discovery must be a visual experience in a virtual 3D model, rather than one only involving the keyboard. Smartphone technologies and the Internet of things (IoT) will provide a new wave of smart buildings and other visual processing VR and AR are enabling buyers to scan properties.


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Jasmine Ong Si Lian, DPSM
Jasmine Ong Si Lian has substantive experiences in the field of finance and procurement within the non-profit organisation, specifically in student care and healthcare sector. She holds a Bachelor Degree with Honours in Accounting, and professional estate agent registration with the Council for Estate Agencies (CEA). Jasmine is a member of the Singapore Institute of Purchasing and Materials Management (SIPMM). She completed Diploma in Procurement and Supply Management (DPSM) on September 2019 at SIPMM Institute.
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